CapTech Services

CapTech maintained dozens of wells across Texas, but tracking recurring jobs through scattered Excel sheets made scheduling, maintenance, and customer updates slow and error-prone. The non-technical owner knew the operation couldn’t scale without a smart system so he set out to build custom software that could centralize tasks, automate reminders, and keep every well on track.

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Why CapTech Services?

CapTech Services came to Designli with a clear goal: replace a maze of Excel sheets with a custom task-tracking system that could finally scale with their operation. Their non-technical founder knew that technology could save time, reduce admin work, and dramatically improve the service experience for customers; he just needed the right team to bring it to life.

Designli built a lean, efficient solution by choosing Airtable as the underlying database. Its cloud-based spreadsheet structure, paired with powerful APIs, allowed us to push and pull data seamlessly. This meant CapTech could get a shareable, always-up-to-date interface for viewing wells, tasks, and maintenance history without requiring a separate, expensive custom dashboard on day one.

By investing in a custom code platform, CapTech unlocked significant operational gains. Managers now spend far less time coordinating technicians, updating spreadsheets, or sending manual customer reports. GPS logging and photo tagging automatically pair on-site work with the correct well, eliminating the old process of chasing down images from technicians’ phone camera rolls.

For CapTech, custom software didn’t just bring efficiency, it brought scalability. What once required heavy admin and oversight is now streamlined, accurate, and ready to support a growing field team.

Step into the SolutionLab.

Designli's proprietary product roadmapping initiative, the SolutionLab, gave CapTech the blueprint it needed to modernize its operation and unlock real growth.

With manual workflows slowing the business down, CapTech knew they couldn’t scale further without a digital system built for speed, accuracy, and visibility. And when it comes time to sell the company, buyers expect a well-oiled, technology-driven operation, not paper trails and administrative bottlenecks.

Capturing All Requirement

CapTech needed a comprehensive design simulation covering hundreds of screens and workflows across three different user types: managers, technicians, and customers. The SolutionLab mapped every process, giving the team a unified, visual understanding of how the entire operation should work inside the platform.

Integrating Airtable for Cost-Effective Development

Airtable became the cloud database powering the system. By using Airtable as the backend and administrative panel, we were able to focus development on the mobile app experience without building a costly custom backend. Airtable also served as a shareable interface for partners and customers, letting them view wells, maintenance history, and job details at a glance.

UX/UI Design & Prototype.

The platform needed to support three different user types, the UX/UI had to be intuitive, data-rich, and visually clear. Technicians required streamlined task tracking with GPS support and automatic photo tagging tied to each job site, replacing the old process of sorting through photos on their phones. Managers needed real-time oversight. Customers required transparency.

The resulting prototype gave CapTech a beautifully designed, fully interactive vision of how their field operations could run with modern, efficient software.
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A dedicated product team

Designli acted as CapTech’s outsourced engineering department for six months, deploying a full-time team of developers, designers, QA specialists, and a Product Owner to build the custom platform. After launch, we shifted to a light support plan, keeping the system running smoothly without adding ongoing strain to CapTech’s budget.
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Feature Spotlight
Powerful well management tool for Managers to track recurring tasks and custom requests that clients send in.

Feature Spotlight
Manager-level work logs for managing a whole team of Technicians on the go.
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Feature Spotlight
Log helpful information like parts used and photo attachments to a customer-visible report at the end of each day.

Although Designli isn’t related to the oil industry, they can still visualize and understand what we’re trying to accomplish. Designli has exceptionally understood our scope and how our company works.

I’d recommend them to anybody. Just reach out to them; they’ve got a great team. They’ll understand your needs and deliver what you want.

 

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