A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear, straight-to-the-point, easily digestible bit of information that details what sets you, your product/service,...
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To ecommerce app or not to ecommerce app? In our world, speed, concision, and convenience are of utmost importance, and if you’re not making sure...
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The idea stage is the perfect time for market research and researching your competition. You may have a rock-solid idea that you think will blow the...
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People need speed. Aberdeen’s June Benchmark report found that even just a lag of one second can lose customers for your app. Think about it: just a...
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We previously discussed in last week’s blog post the 4 features of successful, high-growth startups. The first feature, viral marketing, is an...
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High-growth startups have captured market opportunities and momentum in an unprecedented way in the contemporary era. There are several components...
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Let’s think about some bad case scenarios where you haven’t used usability testing. You pour thousands into developing an app you’re sure people are...
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