In today’s SaaS market, user experience (UX) and customer experience (CX) are often mentioned together, and for good reason. While the two concepts overlap, they play distinct roles in how customers engage with your product and brand.
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In the modern landscape of technology, there is a ton of competition. And the hard truth is—no product can succeed without an excellent UX Designer.
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Designing a SaaS app means making hundreds of choices that shape the user experience, but some decisions carry more weight than others. Among the...
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Hiring the right people to build your software product can be a daunting task. Between recruitment, onboarding, and managing internal bandwidth,...
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So you’ve got an idea for an app. You think it might be a good one. Now what? Before you invest thousands of dollars in development, you need to...
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Despite the sheer amount of apps in the marketplace, many fail at the basics of good design—leading to frustration, quick deletions, and poor...
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Building an app is so much more than interface design and feature prioritization (though those choices matter!) You also must consider the way a user...
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Launching a new app? Avoid costly launch delays and ensure a successful app rollout with these 7 essential steps.
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You’ve invested countless hours into your app or software creation. Now, it’s time to introduce your brainchild to the world. The only question...
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This article answers the most common questions about a software proof of concept, including why you need one and how to go about building a PoC.
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With mobile use dominating digital access, cross-platform solutions are more relevant than ever. One such approach is the hybrid app, a...
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Discovering your niche can be difficult, but Geoff Wasserman has built and scaled a successful agency by doing exactly that. Walking away from a...
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One of the many reasons for implementing an ERP solution is to streamline productivity and business functionality. Perhaps your disjointed systems...
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