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Success in the world of app creation depends on sustained engagement. Without it, even though you may attract thousands of users initially, you’ll fail in the long run. Because those users didn’t stick around. One of the main reasons users disengage...
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Nir Eyal knows a little something about how successful products draw in users and keep them coming back for more. He’s the author behind the...
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You may have the next viral app idea. But the key to success is translating that idea into an actual app that people will love and use regularly. How...
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If you have a great idea for an app, you’re probably excited and ready to start building it. Not to kill the vibe, but keep in mind that there are...
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App developers use behavioral psychology to get people to continue using their apps. Recently, there’s been some backlash against apps that use it to...
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People often turn to apps to help them reach their goals — whether they want to save money, build stronger friendships, meditate consistently, train...
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Retailers are making digital a priority in 2018. And for good reason: Forrester is predicting that digital will in some way impact more than half of...
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Why are people visiting your site but not buying? You’re advertising on niche sites, using targeted AdWords campaigns, partnering with complementary...
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E-commerce has been growing in popularity over the last several years, and adoption isn’t showing signs of slowing down. A recent report by...
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There are almost as many definitions of minimum viable product (MVP) as there are startups who use the methodology. But Eric Ries (of The Lean...
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Crowds were still clamoring at the doors of brick-and-mortar retailers on Black Friday this year, but the crowds were a bit thinner than usual. Many...
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Not many days go by without news of a hacking incident of one sort or another. Cyber threats have become so common that we’re almost numb to them —...
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A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear,...
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