How to Iterate or Pivot in Times of Turbulence
Periodically, a major event will upend an industry or a market — or, as in the case of the current COVID-19 pandemic, the world. These events can...
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8 Questions To Ask a Potential App Development Partner
You have a great idea for an app, but you need to find a partner to bring it to life and help you think through strategic decisions required for...
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7 Essentials for E-Commerce Success
In 2017, sales online accounted for 2.3 trillion dollars of business. By 2021, that number is expected to more than double — to nearly 5 trillion...
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5 Steps to Apply UX Principles to Build Better Enterprise Software
Enterprise software is unique in that it comes with a ready-made group of users. Because a company’s leadership has chosen to build a software...
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How People Buy Online: Websites vs. Apps
Retailers are making digital a priority in 2018. And for good reason: Forrester is predicting that digital will in some way impact more than half of...
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The Most Common (But Fixable) Problems With Online Stores
Why are people visiting your site but not buying? You’re advertising on niche sites, using targeted AdWords campaigns, partnering with complementary...
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Top E-Commerce Trends for 2018
E-commerce has been growing in popularity over the last several years, and adoption isn’t showing signs of slowing down. A recent report by...
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In-House Vs. Outsourced Teams for Enterprise Software Projects
It’s a question that’s been asked countless times by leadership teams about to start an enterprise software project: “Should we use an in-house or...
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The Power of the Minimum Viable Product, and How Enterprises Can Use It
There are almost as many definitions of minimum viable product (MVP) as there are startups who use the methodology. But Eric Ries (of The Lean...
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7 Ways App Developers Leave You Vulnerable to Security Threats
Not many days go by without news of a hacking incident of one sort or another. Cyber threats have become so common that we’re almost numb to them —...
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How to Craft a Unique Value Proposition that Works
A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear,...
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6 Tips for Creating an Effective Ecommerce App
To ecommerce app or not to ecommerce app? In our world, speed, concision, and convenience are of utmost importance, and if you’re not making sure...
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Best Practices for Researching Your Competition
The idea stage is the perfect time for market research and researching your competition. You may have a rock-solid idea that you think will blow the...
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