How People Buy Online: Websites vs. Apps
Retailers are making digital a priority in 2018. And for good reason: Forrester is predicting that digital will in some way impact more than half of...
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The Most Common (But Fixable) Problems With Online Stores
Why are people visiting your site but not buying? You’re advertising on niche sites, using targeted AdWords campaigns, partnering with complementary...
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Top E-Commerce Trends for 2018
E-commerce has been growing in popularity over the last several years, and adoption isn’t showing signs of slowing down. A recent report by...
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In-House Vs. Outsourced Teams for Enterprise Software Projects
It’s a question that’s been asked countless times by leadership teams about to start an enterprise software project: “Should we use an in-house or...
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The Power of the Minimum Viable Product, and How Enterprises Can Use It
There are almost as many definitions of minimum viable product (MVP) as there are startups who use the methodology. But Eric Ries (of The Lean...
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7 Ways App Developers Leave You Vulnerable to Security Threats
Not many days go by without news of a hacking incident of one sort or another. Cyber threats have become so common that we’re almost numb to them —...
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How to Craft a Unique Value Proposition that Works
A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear,...
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