Laura MacPherson

gkemp94_library_27fb52e3-c41f-4b3f-b849-21448c121233

The Designli blog.

Resources for unlocking your next level of business growth with custom-built software.

  • There are no suggestions because the search field is empty.

3 min read

How to Start Developing an App

A concept is just the first step toward building a successful app. Because there are so many apps available today, you’ll need to be sure that yours stands out and solves a significant need, with a solid monetization strategy. Before you start...

Read More

3 min read

How Long Does It Take to Get an App To Market?

It doesn’t take a crystal ball to determine how long it will take you to get an app to market. What it does take is proactive decision-making, a...

Read More

5 min read

A Step-by-Step Process For App Development

Building an app requires a collection of technical skills, from server architecture to front-end coding. Entrepreneurs who develop an idea for an app...

Read More

4 min read

The Locker Room Founder, Roger Dickson, on How Mission Drives Product

This post is part of our “Startup Stories” series – where we feature select Designli clients with the goal of highlighting their products, their...

Read More

3 min read

What Percentage of Equity Compensation Should I Give My Developer?

An app begins with a germ of an idea. You may flesh out your idea and validate it on your own, but to bring your app to life, you’ll need a...

Read More

3 min read

How Much Does It Cost to Build an App?

If you’re just starting to explore the idea of building an app, cost is probably one of the top items on your “to-research list.” Finding out the...

Read More

2 min read

Guide to Monitoring and Interpreting Your Mobile App Analytics

Behind every successful app is a savvy team that understands the importance of monitoring and analyzing mobile app analytics. Analytics provide the...

Read More

3 min read

How to Field User Feedback and Prioritize It

User feedback is at the core of any successful app. It helps inform iteration decisions to ensure that the product continually meets the needs of...

Read More

3 min read

Components of an Effective Mobile App Marketing Plan

Well before you even have a product to market, you’ll want to create a mobile app marketing plan. Having a strategic plan in place will help make...

Read More

3 min read

Should I Do a Hard Launch or Soft Launch for My App?

You have many choices to make when you first start marketing a product. Some of these decisions will be dictated by your resources. Others will be...

Read More

3 min read

How to Iterate or Pivot in Times of Turbulence

Periodically, a major event will upend an industry or a market — or, as in the case of the current COVID-19 pandemic, the world. These events can...

Read More

3 min read

How to Run a Successful Social Media Campaign for a Product Launch

The best place to find prospective customers for your soon-to-launch product is where they’re hanging out online — especially on their favorite...

Read More

3 min read

How to Build the Perfect Pre-Launch Landing Page

A pre-launch landing page is specifically designed to provide a source of leads that you can follow up with once your product is launched (or in some...

Read More

Let's build together

We’d love to hear about your product or software initiative.