A successful product launch is boosted by pre-launch buzz. Smart launch teams seek to generate interest ahead of release to drive stronger sales on launch day. Apple has followed this playbook successfully for years — people are talking about...
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The first version of an app is designed to be tested. You need to know what features resonate with users and what’s lacking. You need to know how...
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Beta testing is one of the most important parts of product development. It’s your best defense against bugs and usability issues prior to launch. The...
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Apps don’t become successful without testing. Testing allows you to gain valuable feedback to determine how useful and usable your app is, and how...
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A strong development team is the foundation of any successful app or software project. Hire the wrong developer, and you’ll end up with headaches...
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Building a minimum viable product (MVP) allows you to efficiently get a product into the marketplace that solves your customer’s primary pain...
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If your startup doesn’t have the internal resources to build an app, you’ll want to outsource the work. While many factors go into building a roadmap...
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Your organization has decided to build an app and now you have a tough decision to make — do you choose in-house app development or outsource the...
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Should you create a cross-platform app or a native app (built specifically for either the iOS or Andriod platform)? Differing opinions abound. Some...
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This post is part of our “Startup Stories” series – where we feature select Designli clients with the goal of highlighting their products, their...
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The decisions you make for your MVP can impact the direction (and success) of your company. One of the most important decisions is what platform to...
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As a founder, you may be inclined to do everything yourself when you’re first starting out. Until you have a strategy to bring in revenue, it can be...
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New startups don’t have a history of operations or sales, so they often have trouble knowing how to create financial projections for their business...
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