Laura MacPherson

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The Designli blog.

Resources for unlocking your next level of business growth with custom-built software.

2 min read

How to Run a Beta Trial and Report Bugs to Your Developers

Beta testing is one of the most important parts of product development. It’s your best defense against bugs and usability issues prior to launch. The insights you gain from testing help you fix problems and make necessary improvements for a...

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3 min read

5 Characteristics of Good App Beta Testers

Apps don’t become successful without testing. Testing allows you to gain valuable feedback to determine how useful and usable your app is, and how...

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3 min read

How to Find a Developer Who’s an Ideal Fit for Your Project

A strong development team is the foundation of any successful app or software project. Hire the wrong developer, and you’ll end up with headaches...

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2 min read

MVP Development: Formula to Learn What Features to Build into Your MVP

Building a minimum viable product (MVP) allows you to efficiently get a product into the marketplace that solves your customer’s primary pain...

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4 min read

3-Step Process to Estimate Project Cost

If your startup doesn’t have the internal resources to build an app, you’ll want to outsource the work. While many factors go into building a roadmap...

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3 min read

7 Considerations When Choosing In-House App Development or Contractors

Your organization has decided to build an app and now you have a tough decision to make — do you choose in-house app development or outsource the...

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3 min read

Should I Choose Cross-Platform or Native for My Mobile App?

Should you create a cross-platform app or a native app (built specifically for either the iOS or Andriod platform)? Differing opinions abound. Some...

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