How to Find a Technical Co-Founder or Partner for Your Startup
Finding a technology leader for your startup is one of the earliest and most important decisions you’ll make. You may be inclined to wait, especially...
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How to Maximize Your MVP for Business Growth
A minimum viable product (MVP) is a powerful tool that enables your company to test a product idea with prospective users without a full build-out,...
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8 Questions To Ask a Potential App Development Partner
You have a great idea for an app, but you need to find a partner to bring it to life and help you think through strategic decisions required for...
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How the 10% Happier App Created Consistent User Growth, Leading to $3.7 Million in Seed II Funding
In the Under the Hood Series, we look at how popular apps have grown loyal usage through behavioral design. Seeing the techniques in action should...
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How to Build a Pre-Launch Plan for Your Startup’s App
Today, there are nearly 2 million apps available for iPhone, and over 2.1 million apps for Android. App markets are becoming more and more...
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7 Essentials for E-Commerce Success
In 2017, sales online accounted for 2.3 trillion dollars of business. By 2021, that number is expected to more than double — to nearly 5 trillion...
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What Are the Options for Raising Startup Funds?
You have a great idea. You’ve done some preliminary research, and there’s a real need in the marketplace that the niche you’re targeting can pay for....
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How to Uncover Your True Unique Value Proposition
Why do your customers buy from you? People exchange money for things that are of value to them. Companies that do well in the marketplace have a...
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6 Questions Startups Should Ask Before Building an App
If you have a great idea for an app, you’re probably excited and ready to start building it. Not to kill the vibe, but keep in mind that there are...
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The Most Common (But Fixable) Problems With Online Stores
Why are people visiting your site but not buying? You’re advertising on niche sites, using targeted AdWords campaigns, partnering with complementary...
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How to Craft a Unique Value Proposition that Works
A unique value proposition is going to be your key for attracting and keeping customers. A unique value proposition, or UVP, is a clear,...
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6 Tips for Creating an Effective Ecommerce App
To ecommerce app or not to ecommerce app? In our world, speed, concision, and convenience are of utmost importance, and if you’re not making sure...
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