Use the Hook Model to Design an App that Attracts and Retains Users
Nir Eyal knows a little something about how successful products draw in users and keep them coming back for more. He’s the author behind the...
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Nir Eyal knows a little something about how successful products draw in users and keep them coming back for more. He’s the author behind the...
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You may have the next viral app idea. But the key to success is translating that idea into an actual app that people will love and use regularly. How...
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We humans like to think we have full control over what we do or don’t do. And while we can indeed make choices, things in our environment hold more...
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If you have a great idea for an app, you’re probably excited and ready to start building it. Not to kill the vibe, but keep in mind that there are...
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App developers use behavioral psychology to get people to continue using their apps. Recently, there’s been some backlash against apps that use it to...
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People often turn to apps to help them reach their goals — whether they want to save money, build stronger friendships, meditate consistently, train...
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Retailers are making digital a priority in 2018. And for good reason: Forrester is predicting that digital will in some way impact more than half of...
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Crowds were still clamoring at the doors of brick-and-mortar retailers on Black Friday this year, but the crowds were a bit thinner than usual. Many...
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Not many days go by without news of a hacking incident of one sort or another. Cyber threats have become so common that we’re almost numb to them —...
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To ecommerce app or not to ecommerce app? In our world, speed, concision, and convenience are of utmost importance, and if you’re not making sure...
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People need speed. Aberdeen’s June Benchmark report found that even just a lag of one second can lose customers for your app. Think about it: just a...
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Let’s think about some bad case scenarios where you haven’t used usability testing. You pour thousands into developing an app you’re sure people are...
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We’ve all seen the thousands of apps that pop up whenever we search “fitness” or “food” or “mental health,” and it’s impossible to know which app is...
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