App Store Optimization (ASO): An Introductory Guide
App Store Optimization (ASO) is an essential process for any mobile app owner looking to improve their app’s visibility and performance in the app...
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App Store Conversion Rates: An Introductory Guide
If a mobile app makes it into the app store, but no one is around to download it, did it ever really exist at all? All jokes aside, paying thousands...
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Native App vs. Web App vs. Hybrid App: Which Is Best?
Hundreds of decisions must be made when you set out to build an app, from its graphic style to the features it will include to how you’ll market it....
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How Wanderlog App Simplifies Trip Planning Using Behavioral Design
In the “Under the Hood” Series, we look at how popular apps have grown loyal usage through behavioral design. Seeing the techniques in action should...
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What is Speech Recognition In Apps: An Introductory Guide
Speech recognition technology has skyrocketed in necessity and popularity in the last decade. In the last few years alone, this technology has come a...
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10 UX Design Trends for 2023
User experience (UX) is at the forefront of everything digital. From digital marketing to social media, companies are focusing on how users...
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How Blossom App Used Behavioral Design to Become One of the Best Plant Care Apps
In the “Under the Hood” Series, we look at how popular apps have grown loyal usage through behavioral design. Seeing the techniques in action should...
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Application Security: 7 Ways to Build a More Secure App
Mobile application security development is one of the fastest growing sectors of the cyber security industry—and with good reason. It’s hard to go a...
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“Is My App Idea Any Good?” 12 Steps to Validate Your App Idea
So you’ve got an idea for an app. You think it might be a good one. Now what? You know you don’t want to invest thousands of dollars in development...
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What is a Mobile App Prototype? Benefits + Examples
When you think of building a mobile app, it may be hard to know where to start. Maybe you can’t grasp what it will look like and if the end product...
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Top 9 Features of a User-Friendly App
Despite the sheer amount of apps in the marketplace, it’s a bit shocking to discover just how many apps still lack the basic elements of good design....
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5 Elements of UX Design
UX design (user experience design) defines how your users experience your app, website, or other digital product. It’s one of the most fundamental...
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20 Pros and Cons of Building a Mobile App vs. a Web App
Mobile app or web app? It’s not always a clear decision. If you survey startup founders, you will hear strong opinions on either side. The reason for...
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